Why Digital Marketing Is Important for Small Businesses

A digital marketing diploma holder working on their phone to promote their small clothing business

Today, small businesses must embrace non-traditional marketing tactics to thrive and understand why digital marketing is important for small businesses. Whether building a loyal customer base or standing out in a crowded market, digital marketing offers the edge they need.  Cumberland College’s Digital Marketing Diploma program equips students with the essential skills to help businesses […]

Top 8 Email Marketing Interview Questions for Digital Marketing Grads

A digital marketing diploma holder in a job interview

If you’re preparing to step into the world of email marketing, you may be wondering about email marketing interview questions. Throughout your job search, it will be essential that you demonstrate these competencies adequately in interviews. It’s vital to explore interview questions and how to answer them effectively. Here are the top 8 email marketing […]

3 Hiring Benefits For Companies That Offer Corporate Training To Team Members

Futuristic Technology in Corporate Training

In the quest for organizational success, companies continuously seek ways to maximize their competitive advantage. One strategic approach that has gained significant traction is corporate training. From technical proficiency to leadership and communication skills, corporate training and development cover various competencies vital for success in today’s business landscape. By investing in the development and upskilling […]

What Those In Cybersecurity Training Should Know About AI-Driven Patch Management

Young student with cyber security training using futuristic technology

The use of artificial Intelligence has revolutionized all industries and all fields of work, more so in the cybersecurity field, and it keeps evolving rapidly. Companies are racing to implement AI in their security systems. As cybercriminals continue to prey on vulnerabilities, the cybersecurity community is relentlessly seeking innovative strategies to combat these threats. Among […]

3 Signs You’ll Thrive As A Social Media Coordinator After Digital Marketing Training

digital marketing training grad creating social media posts.

Social media coordinators perform various content creation tasks to attract more customers to a brand. These tasks include researching target audiences, creating engaging content, monitoring post performance, and facilitating communications internally and externally. They enjoy a fun, interesting career that allows them to use their creative thinking skills and way with words. If you’re wondering […]

Best Practices For Advertising on Twitter After Social Media Marketing Courses

Social media marketing concept as explained in social media marketing courses

Twitter is the home of Elon Musk, unlimited memes and ceaseless banter, and interesting hot takes. With over 436 million monthly users and over 237 million monetizable users, it can also be a valuable advertising channel for businesses savvy enough to leverage its immense reach. To maximize your reach and attract a larger follower base […]

Identity and Access Management: A Guide For Those in Cyber Security Training

A woman who has completed cybersecurity training working at her desk

A company’s data is one of its most prized assets. As many companies transition their daily operations online, it has become imperative for them to safeguard their information to the best of their ability. The cyber security field has emerged from this concern, with many company security frameworks that work together to protect sensitive data. […]

5 Business Models to Experiment With Throughout Your E-Commerce Career

Female businesswoman with a customer after e-commerce training

The e-commerce sector has been touted by several sources as one of the most lucrative market/trade channels today. Because of its capacity to bring together many people very quickly, it now constitutes a global marketplace within reach of an unlimited number of buyers, sellers, and every other party.  To become a significant player in the […]

4 Customer Retention Strategies to Apply After E-Commerce Training

A businessman holds a phone and a screen with the customer satisfaction rate after e-commerce training.

A business’s repeat customers are some of its most valuable assets, as they’re the ones who are most likely to act as loyal ambassadors of your brand. That’s why customer retention is a critical to any successful e-commerce business.  After investing in e-commerce training, business owners need to apply customer retention strategies to keep their […]