Why 2023 Is the Best Time to Earn Your Digital Marketing Diploma

The beginning of a new year presents the perfect opportunity to reinvent many aspects of your life, including your career. If you’re seeking a fulfilling, interesting, and lucrative career highly valued by employers, look no further than digital marketing. As businesses continue to prioritize digitization, there’s a need to optimize online marketing strategies, creating a […]
4 Tips For Creating Effective Social Media Strategies After Social Media Marketing Training

Social media strategies are complex in today’s digital age, with a number of platforms to consider and a wide variety of options for each specific company. Depending on goals, company size, current social media presence, and more, each company will have different needs to be addressed through a comprehensive social media strategy. The best way […]
3 Exciting Career Paths You Can Pursue After Earning a Digital Marketing Diploma

Today, more consumers are moving online to discover new brands and make purchases, while organizations rely on digital channels to connect with stakeholders and clients. As the online economy continues to evolve, digital marketing has quickly become the backbone of every company’s success. Nowadays, there’s a whole host of opportunities for those with expertise in […]
In Digital Marketing Analytics Training? CRM Best Practices to Keep in Mind

If you’re considering a career in digital marketing in any capacity, there’s no question that you’ll need to be familiar with CRM. CRM stands for Customer Relationship Management. Current market trends reveal that buyers are now looking for highly personalized shopping experiences. Instead of prioritizing the product being sold, marketers are shifting their focus to […]
Digital Copywriting Trends to Explore After Digital Marketing Training

No matter how strategic the advertisement or how much was paid for the campaign, most marketing strategies are rendered ineffective without good copywriting. Great copywriting is one of the most important investments a brand can make, improving how companies engage with their consumers while establishing a clear brand voice. Copywriting is also an important tool […]
Life as an E-Commerce Specialist: Exploring Career Opportunities Available After a Digital Marketing Diploma

As more and more consumers rely on the internet to make quick and easy purchases, the e-commerce sector has grown to meet that demand. Companies today are looking to translate their brick-and-mortar business to the online marketplace. As such, e-commerce specialists are needed to facilitate that shift and help businesses thrive in the digital landscape. […]
Considering Digital Marketing Training? 3 Winning Keyword Strategies to Use!

Keyword strategies are at the heart of any good search engine marketing campaign. Digital marketers looking to drive traffic to their business will need to know how to use search engines to their advantage. To drive user engagement, you need to know what they are looking for, the terms they commonly use during searches, and […]
Considering Digital Marketing Training? What You Need to Know About Job Placement After Graduation

If you’re considering training for a career in digital marketing, you might be wondering about your job prospects in the field upon graduation. Will your training qualify you for a successful career in digital marketing? Will you have opportunities to network with different marketing organizations? Today, we’re speaking with Patrick Golding, a member of the […]
4 Career Paths to Explore With a Digital Marketing Diploma in 2022

Building a career in the sphere of digital marketing will open up a number of opportunities for you across a broad field. Each different role in digital marketing requires the use of unique skill sets, and you will be able to choose a role based on your strengths and interests. Whether you are inspired by […]
Interview With Patrick Golding, Director of Business Development: Financing Your Digital Marketing Courses

Sometimes it’s hard to tell how involved a college is with the admissions process, making it a tough road to navigate for many students looking to start a new course. Trying to figure out personal finances and how to receive funding for school can seem overwhelming without access to proper guidance and resources. Today, we’re […]