Best Practices For Advertising on Twitter After Social Media Marketing Courses
Twitter is the home of Elon Musk, unlimited memes and ceaseless banter, and interesting hot takes. With over 436 million monthly users and over 237 million monetizable users, it can also be a valuable advertising channel for businesses savvy enough to leverage its immense reach. To maximize your reach and attract a larger follower base […]
In Digital Marketing School? 3 Ways Social Media Is Changing the Field
If you’re seeking a career in digital marketing, social media will play a crucial role in your ability to strategize and successfully drive results. As social media becomes a more pervasive part of everyday life, brands are clueing in on how it can be used as a marketing tool due to how widespread, capable, and […]
4 Tips For Creating Effective Social Media Strategies After Social Media Marketing Training
Social media strategies are complex in today’s digital age, with a number of platforms to consider and a wide variety of options for each specific company. Depending on goals, company size, current social media presence, and more, each company will have different needs to be addressed through a comprehensive social media strategy. The best way […]
Understanding the Impact of Influencer Marketing During Your Social Media Career
With more products and services on the market than ever before, consumers need guidance amidst a stream of new companies seeking to capture their attention. Younger consumers (namely millennials and Gen Z) have presented a unique challenge to marketers as they seem to share a general mistrust of traditional advertising. In fact, one study found […]