Our next semester starts on May 3**

Places still available! Schedule a call to get all the info.

**All classes are currently taking place online until further notice

Digital Marketing & Advertising Training Courses

Taught by experienced professionals, Cumberland College’s courses cover every facet of the digital marketing industry. Each course is available as a standalone option for students, and can also be taken as part of our ACS in Digital Marketing.

With an emphasis on practical work and plenty of time for students to use real digital marketing tools and platforms, each course will give you the skills to jump straight into a highly specialized career as soon as you finish.

basic html programming

Basic HTML Programming

The Basic HTML Programming course can be completed in just 15 weeks. You will be introduced to the fundamentals of HTML programming and gain an understanding of how this well-established language fits into the programming world.

Digital Marketing Analytics

Digital Marketing Analytics

The Digital Marketing Analytics course can be completed in just 15 weeks. Instructors take a practical and interactive approach so that coursework is optimized for students to develop and refine the skills they need for the job market.

Digital Marketing Strategy

Digital Marketing Strategy

The 15-week course will walk you through the process of building a multi-channel digital marketing strategy, from analyzing your audience, to identifying your competitive advantage, to monitoring and optimizing your marketing efforts.

marketing automation

Marketing Automation

This comprehensive course provides an in-depth overview of marketing automation and its applicability in today’s digital marketplace. Covering the principles of lead capture, lead nurture, and automated campaigns, graduates are well-equipped to improve the efficiency and effectiveness of a company’s overall marketing strategy.

Search Engine Advertising

Search Engine Advertising

This 15-week course will walk you through the process of a successful search campaign, from defining your objectives and goals, to campaign setup, to monitoring and optimizing your ads to improve performance and ROI.

Search Engine Optimization

Search Engine Optimization

The Search Engine Optimization Course at Cumberland College will introduce you to the basic principles of organic search ranking and show you how to make a site stand out among the 1 billion websites on the internet.

Social Media Advertising

Social Media Advertising

Over a span of 15 weeks, you will learn how to leverage social media platforms to increase brand awareness, how to tailor advertising campaigns to your ideal audience, and how to optimize social media advertising campaigns to generate the highest possible number of conversions.

Social Media Marketing I

The 15-week course is the first half of a two-part social media course, designed to teach students everything that they need to know to succeed professionally in today’s business world. 

Social Media Marketing II

Social Media Marketing II

This 15-week course is the second of two social media courses offered at Cumberland College. The course will teach students additional social media strategies and tactics.

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